StarVista LIVE Continues Partnership with T.J. Martell Foundation
(Nashville, Tennessee…) – April 20, 2023 – StarVista LIVE, the premiere company producing star-studded, music-themed cruises, partnered with the T.J. Martell Foundation in 2018 to help raise funds and awareness for the organization. To date, over $425,000 has been raised for the music industry’s leading foundation that funds innovative medical research. Generous patrons on this year’s Country Music Cruise and 70s Rock & Romance Cruise contributed $175,000 via live auctions of guitars autographed by cruise artists.
“I had the honor of knowing Tony Martell, who created this incredible legacy in memory of his son T.J., and we are fortunate to be a small part in delivering on Tony’s promise blending this important work with great music and fun events,” said StarVista LIVE Senior VP Mike Jason. “Post-pandemic, the fans are back enthusiastically embracing great music, luxury travel and community. Our guests are also incredibly generous in supporting life-saving cancer research.”
The incredible story of the Foundation was shared with StarVista LIVE cruise guests from stage, on strategically-placed marketing materials, and via the ship’s closed-circuit television channel.
StarVista LIVE has hosted the T.J. Martell Foundation’s popular Best Cellars Dinner at Intercontinental The Willard in Washington, DC, and an exclusive artist/guest brunch during the 2019 Country Music Cruise on Holland America’s private island Half Moon Cay. Plans are in the works for additional engagements to raise much needed funds for cancer research.
StarVista LIVE Senior Vice President Mike Jason (left) with the auction winners of both autographed guitars on the ‘70s Rock & Romance Cruise 2023.
About T.J. Martell Foundation:
The T.J. Martell Foundation is the music industry’s leading foundation that funds innovative medical research focused on finding treatments and cures for cancer. The Foundation was founded in 1975 by music industry executive Tony Martell and his colleagues in loving memory of his son T.J., who died of leukemia. The Foundation has provided more than $280 million dollars for research that supports flagship hospitals in the United States.
Former Warner Music Nashville chairman/CEO and current Warner Music Group chairman emeritus John Esposito was announced as T.J. Martell’s new chairman of the board of trustees last month.
For more information on the T.J. Martell Foundation visit www.tjmartell.org.
About StarVista LIVE:
StarVista LIVE creates unique entertainment experiences that bring fans together to relive their favorite moments, create new memories, and enjoy unparalleled access to the superstars they love. StarVista LIVE cruise events include the Malt Shop Memories Cruise, the Soul Train Cruise, The Country Music Cruise, The Flower Power Cruise, the ‘70s Rock and Romance Cruise, Sandy Beaches Cruise, the Ultimate Disco Cruise, the Big Easy Cruise, and Abbey Road on the River festival. Additional information about StarVista LIVE can be found at:
https://www.facebook.com/StarVista-LIVE
https://www.linkedin.com/company/starvista-live
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For The Country Music Cruise, contact:
Craig Campbell, craig@campbellentgrp.com
Vanessa Davis, vanessadavis@splashpublicity.com
For StarVista LIVE, contact:
Jolyn Matsumuro, jolyn@brookescompany.com